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Featured Solution
Annapolis Visitor Guide &
Annapolis Meeting And Group Tour Guide
The Annapolis and Anne Arundel County Convention and Visitors Bureau wanted a new publication program that engaged visitors as well as members. They also wanted a program that kept a consistent branded look and feel their web and other promotions. The consumer magazine is key to sales and activity in and around Annapolis, as it is mainly distributed to visitors upon their arrival into the county via Welcome Centers. Independence Media Group was asked to tackle the project and also rebuild the declining sales in the publications. A new fresh look, dynamic photography, entertaining call-out copy blocks and contemporary colors, coupled with a 25% increase in sales, answered the call,
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